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Pierre Valette‐Florence

omnes education

37H-index
256Paper Count
6.1KCitation Count
Published Papers 16
Publication Date
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errJournal of Business Research
IF9.8
err2025-12-19
err0
PREAI
errPauline Tesio; Aurélie Kessous; Pierre Valette-Florence
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errPsychology & Marketing
IF9.1
err2025-06-03
err0
errOAAI
errPaurav Shukla; Veronica Rosendo-Rios; David Dubois; Pierre Valette-Florence; Anastasia Stathopoulou
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errJOURNAL OF MARKETING ANALYTICS
IF3.5
err2025-02-11
err0
PREAI
errHakimi, Mohammed; Ul Haq, Mirza Amin; Ghouri, Arsalan Mujahid; Valette-Florence, Pierre
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errSave
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2024-12-11
err0
PREAI
errBayarassou, Oula; Becheur, Imene; Valette-Florence, Pierre
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errSave
errINTERNATIONAL JOURNAL OF ADVERTISING
IF5.9
err2024-07-15
err0
PREAI
errBourcier-Bequaert, Benedicte; Chevalier, Corinne; Moal, Gaelle; Valette-Florence, Pierre
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errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2022-03-01
err9
PREAI
errCoderre, Francois; Sirieix, Lucie; Valette-Florence, Pierre
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errJOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF5.7
err2021-06-10
err18
PREAI
errKapferer, Jean-Noel; Valette-Florence, Pierre
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errSave
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err16
PREAI
errBouzdine-Chameeva, Tatiana; Ferrand, Alain; Valette-Florence, Pierre; Chanavat, Nicolas
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errSave
errJOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF5.7
err2020-12-22
err62
PREAI
errBayarassou, Oula; Becheur, Imene; Valette-Florence, Pierre
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errSave
errINTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
IF5.5
err2020-04-03
err5
PREAI
errKaswengi, Joseph; Diallo, Mbaye Fall; Akrout, Houcine; Valette-Florence, Pierre
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errSave
errhospitality marketing management
IF3
err2019-09-24
err37
errOAAI
errPecot, Fabien; Valette-Florence, Pierre; De Barnier, Virginie
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errSave
errPSYCHOLOGY & MARKETING
IF9.1
err2018-09-27
err17
PREAI
errPham, Melanie; Valette-Florence, Pierre; Vigneron, Franck
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errJOURNAL OF BRAND MANAGEMENT
IF4.1
err2018-01-16
err19
PREAI
errKapferer, Jean-Noel M.; Valette-Florence, Pierre
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errJOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF5.7
err2016-04-18
err148
PREAI
errKapferer, Jean-Noel; Valette-Florence, Pierre
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errJOURNAL OF BUSINESS ETHICS
IF6.7
err2013-10-27
err413
PREAI
errFarooq, Omer; Payaud, Marielle; Merunka, Dwight; Valette-Florence, Pierre
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errSave
errsport management review
IF3.5
err2010-01-01
err128
errOAAI
errFerrand, Alain; Robinson, Leigh; Valette-Florence, Pierre
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errSave

Research Directions

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Co-authors
Cooperation Journals
J
Jean‐Noël Kapferer
H-index: 42 · Papers: 250
P
Paurav Shukla
H-index: 31 · Papers: 149
D
Dwight Merunka
H-index: 26 · Papers: 157
L
Lucie Sirieix
H-index: 25 · Papers: 305
M
Mbaye Fall Diallo
H-index: 21 · Papers: 97
View more