Paola Cillo - Publications, H-index & Citations

Paola Cillo

Bocconi University

12H指数

62论文数

783被引数

收录论文 8

发表时间

Revolutionizing consumption: Unveiling the Allure of NFTs and digital twins for sustainable luxury fashion 革命消费：揭示NFTs和数字孪生对可持续奢侈时尚的吸引力

Journal of Business Research

IF9.8

2025-10-10

OAAI

Marta Massi; Andrea Vocino; Chiara Piancatelli; Paola Cillo; Anna Claudia Pellicelli

Generative AI in innovation and marketing processes: A roadmap of research opportunities 创新和营销过程中的生成人工智能: 研究机会路线图

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE

IF10.1

2024-08-26

OAAI

Cillo, Paola; Rubera, Gaia

The strategic organization of innovation: State of the art and emerging challenges

STRATEGIC ORGANIZATION

IF3.8

2022-09-02

PREAI

Cillo, Paola; Verona, Gianmario

Whatever you want, whatever you like: How incumbents respond to changes in market information regimes

STRATEGIC MANAGEMENT JOURNAL

IF7.2

2022-01-02

PREAI

Zanella, Paola; Cillo, Paola; Verona, Gianmario

The New Product Portfolio Innovativeness-Stock Returns Relationship: The Role of Large Individual Investors' Culture 新产品组合的创新性-股票收益关系: 大型个人投资者文化的作用

JOURNAL OF MARKETING

IF10.4

2018-10-04

PREAI

Cillo, Paola; Griffith, David A.; Rubera, Gaia

How Do Financial Constraints Affect Creativity?

JOURNAL OF PRODUCT INNOVATION MANAGEMENT

IF8

2013-12-06

OAAI

Scopelliti, Irene; Cillo, Paola; Busacca, Bruno; Mazursky, David

Managing integrators where integration matters: insights from symbolic industries

human resource management journal

IF5.9

2008-12-01

PREAI

Cappetta, Rossella; Cillo, Paola

Search Styles in Style Searching: Exploring Innovation Strategies in Fashion Firms

LONG RANGE PLANNING

IF6.3

2008-12-01

PREAI

Cillo, Paola; Verona, Gianmario

研究方向