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S
Stacy Landreth Grau
texas christian university
19
H指数
55
论文数
3.2K
被引数
0
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11
发表时间
发表时间
IF
被引数
Gender stereotypes in advertising: exploring new directions
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2016-07-21
8
PRE
AI
Zotos, Yorgos C.; Grau, Stacy Landreth
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Gender stereotypes in advertising: a review of current research
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2016-07-11
198
PRE
AI
Grau, Stacy Landreth; Zotos, Yorgos C.
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Perspectives on social impact measurement and non-profit organisations
社会影响测量和非营利组织的观点
MARKETING INTELLIGENCE & PLANNING
IF
5.4
2016-02-01
39
PRE
AI
Polonsky, Michael Jay; Grau, Stacy Landreth; McDonald, Sharyn
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Too much Facebook? An exploratory examination of social media fatigue
COMPUTERS IN HUMAN BEHAVIOR
IF
8.9
2015-03-01
350
OA
AI
Bright, Laura F.; Kleiser, Susan Bardi; Grau, Stacy Landreth
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Does consumer scepticism negate the effects of visceral cues in weight loss advertising?
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2015-01-07
11
PRE
AI
Amos, Clinton; Grau, Stacy Landreth
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Over-the-counter vs. prescription medications: are consumer perceptions of the consequences of drug instruction non-compliance different?
INTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF
7.6
2012-02-23
14
PRE
AI
Bower, Amanda B.; Grau, Stacy Landreth; Taylor, Valerie A.
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Cause-Relating Marketing The Effects of Purchase Quantity and Firm Donation Amount on Consumer Inferences and Participation Intentions
JOURNAL OF RETAILING
IF
10.2
2010-12-01
171
PRE
AI
Folse, Judith Anne Garretson; Niedrich, Ronald W.; Grau, Stacy Landreth
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Consumer choices under product option framing: Loss aversion principles or sensitivity to price differentials?
PSYCHOLOGY & MARKETING
IF
9.1
2008-04-08
47
PRE
AI
Biswas, Dipayan; Grau, Stacy Landreth
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Evaluating the Social Value of Charitable Organizations: A Conceptual Foundation
JOURNAL OF MACROMARKETING
IF
2.3
2008-03-18
33
PRE
AI
Polonsky, Michael Jay; Grau, Stacy Landreth
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Cause-related marketing (CRM) - The influence of donation proximity and message-framing cues on the less-involved consumer
JOURNAL OF ADVERTISING
IF
7
2007-12-01
410
PRE
AI
Grau, Stacy Landreth; Folse, Judith Anne Garretson
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A framework for understanding Corporate Social Responsibility programs as a continuum: An exploratory study
JOURNAL OF BUSINESS ETHICS
IF
6.7
2006-10-28
324
PRE
AI
Pirsch, Julie; Gupta, Shruti; Grau, Stacy Landreth
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研究方向
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合作学者
合作期刊
M
Michael Jay Polonsky
H 指数: 53 · 论文数: 390
D
Dipayan Biswas
H 指数: 26 · 论文数: 130
J
Judith Anne Garretson Folse
H 指数: 25 · 论文数: 69
L
Laura F. Bright
H 指数: 21 · 论文数: 74
Y
Yorgos Zotos
H 指数: 17 · 论文数: 43
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