Lenita Davis - Publications, H-index & Citations

Lenita Davis

University of Arkansas System

15H指数

43论文数

4.0K被引数

收录论文 8

发表时间

Conceptualizing an integrative typology of sales enablement strategy

JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT

IF3.5

2024-05-09

PREAI

Friend, Scott B.; Mangus, Stephanie M.; Pullins, Ellen Bolman; Davis, Lenita; Gilstrap, Catherine M.

Advancing sales theory with conceptual papers: what's new and what's next?

JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT

IF3.5

2021-12-06

PREAI

Sohi, Ravipreet S.; Haas, Alexander; Davis, Lenita M.

Guest editorial

JOURNAL OF BUSINESS & INDUSTRIAL MARKETING

IF4.3

2021-05-25

OAAI

Davis, Lenita; Hautamaki, Pia; Deeter-schmelz, Dawn R.

An ecosystems analysis of how sales managers develop salespeople

JOURNAL OF BUSINESS & INDUSTRIAL MARKETING

IF4.3

2021-01-13

OAAI

Peesker, Karen M.; Ryals, Lynette J.; Rich, Gregory A.; Davis, Lenita

Sales management, education, and scholarship across cultures: early findings from a global study and an agenda for future research

JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT

IF3.5

2020-06-26

PREAI

Dugan, Riley; Rangarajan, Deva; Davis, Lenita; Bolander, Willy; Pullins, Ellen Bolman; Deeter-Schmelz, Dawn; LeBon, Joel; Agnihotri, Raj

A Dimensional Qualitative Research Approach to Understanding Medically Unnecessary Aesthetic Surgery

PSYCHOLOGY & MARKETING

IF9.1

2011-09-01

PREAI

Rountree, Melissa Markley; Davis, Lenita

The WOW factor: Creating value through win-back offers to reacquire lost customers

JOURNAL OF RETAILING

IF10.2

2007-01-01

113

PREAI

Tokman, Mert; Davis, Lenita A.; Lemon, Katherine N.

Deriving and exploring behavior segments within a retail loyalty card program

EUROPEAN JOURNAL OF MARKETING

IF5.1

2006-11-01

PREAI

Allaway, Arthur W.; Gooner, Richard M.; Berkowitz, David; Davis, Lenita

研究方向