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W

William T. Ross

pennsylvania commonwealth system of higher education (pcshe)

41H指数
410论文数
7.8K被引数
收录论文 37
发表时间
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How Do Implausible Tensile Price Claims Affect Consumer Perceptions of Deceptiveness and Consumer Willingness to Purchase in Online Environments?
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2024-06-03
err1
PREAI
errChang, Xinyu; Zheng, Hualu; Yang, Shuai; Huang, Lu; Ross Jr, William T.
err分享
err收藏
Spinal cord compression related to an esophageal self-expandable metal stent
errGASTROINTESTINAL ENDOSCOPY
IF7.5
err2023-03-01
err0
PREAI
errNehme, Fredy; Ross, William; Coronel, Emmanuel
err分享
err收藏
When polychronicity affects salesperson performance: The effects of improvisation, role ambiguity, and sales job complexity
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2022-11-01
err8
PREAI
errCarlson, Jeffrey R.; Ross, William T., Jr.
err分享
err收藏
Social media advertising: How online motivations and congruency influence perceptions of trust社交媒体广告: 在线动机和一致性如何影响信任感知
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2021-10-12
err20
PREAI
errCarlson, Jeffrey R.; Hanson, Sara; Pancras, Joseph; Ross, William T., Jr.; Rousseau-Anderson, Jacqueline
err分享
err收藏
A Note on the Impact of Daily Deals on Local Retailers' Online Reputation: Mediation Effects of the Consumer Experience
errINFORMATION SYSTEMS RESEARCH
IF5.1
err2020-12-01
err25
PREAI
errBai, Xue; Marsden, James R.; Ross, William T., Jr.; Wang, Gang
err分享
err收藏
How language affects consumers' processing of numerical cues
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2020-10-02
err2
PREAI
errGunasti, Kunter; Kara, Selcan; Ross, William T., Jr.; Duclos, Rod
err分享
err收藏
Effects of search, experience and credence attributes versus suggestive brand names on product evaluations搜索，经验和可信度属性与暗示性品牌名称对产品评估的影响
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2020-08-24
err8
PREAI
errGunasti, Kunter; Kara, Selcan; Ross Jr, William T.
err分享
err收藏
My brand identity lies in the brand name: personified suggestive brand names
errJOURNAL OF BRAND MANAGEMENT
IF4.1
err2020-06-12
err18
PREAI
errKara, Selcan; Gunasti, Kunter; Ross, William T., Jr.
err分享
err收藏
Buyer Monitoring: A Means to Insure Personalized Service
errJOURNAL OF MARKETING RESEARCH
IF5
err2018-10-02
err57
errOAAI
errKwortnik, Robert J., Jr.; Lynn, W. Michael; Ross, William T., Jr.
err分享
err收藏
We share; we connect: how shared brand consumption influences relational brand connections我们共享; 我们连接: 共享品牌消费如何影响关系品牌连接
errPSYCHOLOGY & MARKETING
IF9.1
err2018-04-16
err13
PREAI
errKara, Selcan; Vredeveld, Anna J.; Ross, William T., Jr.
err分享
err收藏
How e-WOM and local competition drive local retailers' decisions about daily deal offerings
errDECISION SUPPORT SYSTEMS
IF6.8
err2017-09-01
err36
PREAI
errBai, Xue; Marsden, James R.; Ross, William T., Jr.; Wang, Gang
err分享
err收藏
Brand engagement on social media: will firms' social media efforts influence search engine advertising effectiveness?社交媒体上的品牌参与: 企业的社交媒体努力会影响搜索引擎广告效果吗？
errhospitality marketing management
IF3
err2016-02-23
err132
PREAI
errYang, Shuai; Lin, Shan; Carlson, Jeffrey R.; Ross, William T., Jr.
err分享
err收藏
Is it the 'alpha' or the 'numeric'?: Consumers' evaluation of letter versus number changes in alphanumeric brand names
errJOURNAL OF BRAND MANAGEMENT
IF4.1
err2015-09-22
err15
PREAI
errKara, Selcan; Gunasti, Kunter; Ross, William T.
err分享
err收藏
I'm Moral, but I Won't Help You: The Distinct Roles of Empathy and Justice in Donations
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2014-10-01
err196
PREAI
errLee, Saerom; Winterich, Karen Page; Ross, William T., Jr.
err分享
err收藏
Surgical Repair of a Left Atrial-Esophageal Fistula After Radiofrequency Catheter Ablation for Atrial Fibrillation
errANNALS OF THORACIC SURGERY
IF3.9
err2012-10-01
err15
errOAAI
errHartman, Alan R.; Glassman, Lawrence; Katz, Stanley; Chinitz, Larry; Ross, William
err分享
err收藏
The interplay of drivers and deterrents of opportunism in buyer-supplier relationships
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2012-07-13
err149
PREAI
errWang, Qiong; Li, Julie Juan; Ross, William T., Jr.; Craighead, Christopher W.
err分享
err收藏
Individual Differences in Brand Schematicity
errJOURNAL OF MARKETING RESEARCH
IF5
err2012-02-01
err58
PREAI
errPuligadda, Sanjay; Ross, William T., Jr.; Grewal, Rajdeep
err分享
err收藏
How and When Alphanumeric Brand Names Affect Consumer Preferences
errJOURNAL OF MARKETING RESEARCH
IF5
err2010-12-01
err79
PREAI
errGunasti, Kunter; Ross, William T., Jr.
err分享
err收藏
Price as an Indicator of Quality: Implications for Utility and Demand Functions
errJOURNAL OF RETAILING
IF10.2
err2010-03-01
err63
PREAI
errDing, Min; Ross, William T., Jr.; Rao, Vithala R.
err分享
err收藏
Donation Behavior toward In-Groups and Out-Groups: The Role of Gender and Moral Identity
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2009-08-01
err285
PREAI
errWinterich, Karen Page; Mittal, Vikas; Ross, William T., Jr.
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
R
Rajdeep Grewal
H 指数: 53 · 论文数: 165
V
Vikas Mittal
H 指数: 52 · 论文数: 350
V
Vithala R. Rao
H 指数: 45 · 论文数: 225
E
Erin Anderson
H 指数: 44 · 论文数: 116
V
Vikas Mittal
H 指数: 39 · 论文数: 308
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