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M
Muhammad Kashif
national university of sciences and technology
23
H指数
116
论文数
2.0K
被引数
0
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27
发表时间
发表时间
IF
被引数
Family-owned Corporate Brand Identity from an Internal Branding Perspective: Scale Conceptualization and Validation
从内部品牌建设视角看家族企业品牌认同:量表概念化与验证
Global Business Review
IF
1.9
2025-12-01
0
PRE
AI
Talha, Muhammad; Kashif, Muhammad; Arumugam, Thangaraja; Badawi, Mamoun
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From screen to destination: how Turkish and Korean TV series shape tourism preferences through visual, vocal, and celebrity appeals
TOURISM RECREATION RESEARCH
IF
2.6
2025-12-01
0
PRE
AI
Karasakal, Sezer; Saleh, Mahmoud Ibraheam; Andriotis, Konstantinos; Farooq, Nashrah; Kashif, Muhammad Laraib
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“The dark side of workplace chatter”: how gossip breeds revenge, knowledge hiding and silence
“职场闲谈的阴暗面”:流言如何滋生报复、知识隐藏与沉默
International Journal of Conflict Management
IF
2.6
2025-10-31
0
PRE
AI
Poornima Madan; Muhammad Kashif; Saman Attiq
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The second type noncommutative KP and mKP equations with self-consistent sources and Miura transformation
第二类具有自洽源的交换性KP和mKP方程与Miura变换
Communications in Nonlinear Science and Numerical Simulation
IF
3.8
2025-07-26
0
PRE
AI
Muhammad Kashif; Chunxia Li
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The structure and content of the religious tourism destination image construct: an exploratory netnography of travelers' reviews of Makkah and Medina
宗教旅游目的地形象建构的结构和内容: 游客对麦加和麦地那的评论的探索性网络
JOURNAL OF ISLAMIC MARKETING
IF
4.7
2024-12-05
1
PRE
AI
Zarkada, Anna K.; Kashif, Muhammad; Zainab
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Unraveling the impact of eco-centric leadership and pro-environment behaviors in healthcare organizations: Role of green consciousness
揭开以生态为中心的领导和亲环境行为在医疗保健组织中的影响: 绿色意识的作用
JOURNAL OF CLEANER PRODUCTION
IF
10
2024-01-01
6
PRE
AI
Hasan, Ali; Zhang, Xiang; Mao, Di; Kashif, Muhammad; Mirza, Farhan; Shabbir, Rabia
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Redefining brand globalness: an interpretive inquiry
JOURNAL OF MARKETING THEORY AND PRACTICE
IF
5.3
2023-04-28
2
PRE
AI
Kashif, Muhammad; Udunuwara, Maduka
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Guest editorial: Socially responsible marketing: a transformative agenda
ASIA-PACIFIC JOURNAL OF BUSINESS ADMINISTRATION
IF
4.6
2022-04-26
0
OA
AI
Kashif, Muhammad; Udunuwara, Maduka
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Abusive supervision, supervisor undermining, and turnover intentions: mediation of quiescent silence and desire to seek revenge among Thai banking frontliners
MANAGEMENT RESEARCH REVIEW
IF
3.5
2022-01-10
12
PRE
AI
Afshan, Gul; Kashif, Muhammad; Sattayawaksakul, Damrong; Cheewaprakobkit, Pimpa; Wijenayake, Shanika
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Islamic religiosity and ethical intentions of Islamic bank managers: rethinking theory of planned behaviour
JOURNAL OF ISLAMIC MARKETING
IF
4.7
2021-06-17
8
PRE
AI
Samad, Sarminah; Kashif, Muhammad; Wijeneyake, Shanika; Mingione, Michela
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Love is not blind: investigating a love-hate transition among luxury fashion brand consumers
JOURNAL OF FASHION MARKETING AND MANAGEMENT
IF
3.3
2021-04-07
19
PRE
AI
Kashif, Muhammad; Devrani, Tulay Korkmaz; Rehman, Aisha; Samad, Sarminah
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Frogs in boiling water: a moderated-mediation model of exploitative leadership, fear of negative evaluation and knowledge hiding behaviors
JOURNAL OF KNOWLEDGE MANAGEMENT
IF
9.5
2021-03-24
79
PRE
AI
Syed, Fauzia; Naseer, Saima; Akhtar, Muhammad Waheed; Husnain, Mudassir; Kashif, Muhammad
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My love, I hate you: Rethinking brand jealousy to investigate emotional transition among rural customers
STRATEGIC CHANGE-BRIEFINGS IN ENTREPRENEURIAL FINANCE
IF
4
2021-01-08
14
PRE
AI
Dawood, Ferwa; Kashif, Muhammad
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Psychological safety, meaningfulness and empowerment as predictors of employee well-being: a mediating role of promotive voice
心理安全,意义和授权作为员工幸福感的预测因素: 促进性声音的中介作用
ASIA-PACIFIC JOURNAL OF BUSINESS ADMINISTRATION
IF
4.6
2020-11-05
31
PRE
AI
Hasan, Fouzia; Kashif, Muhammad
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Few glitters are original gold Strengthening brand citizenship through identification, knowledge, and ownership in a mediating role of brand pride
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF
5.1
2019-07-18
7
PRE
AI
Ansari, Aisha Rehman; Kashif, Muhammad
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Food anti-consumption and consumer well-being
BRITISH FOOD JOURNAL
IF
4.2
2019-05-01
4
PRE
AI
Kashif, Muhammad
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Blinded by the sand of its burrowing? Examining fans' intentions to follow one-day cricket on TV with a moderating effect of social influence
INTERNATIONAL JOURNAL OF SPORTS MARKETING & SPONSORSHIP
IF
2.7
2019-02-04
12
PRE
AI
Kashif, Muhammad; Fernando, P. M. P.; Wijenayake, S. I.
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Finding greener grass on the other side of hill: Examining donor perceived brand equity in a moderating role of brand credibility
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF
5.1
2018-10-30
8
PRE
AI
Kashif, Muhammad; Fernando, P. M. P.; Samad, Sarminah; Thurasamy, Ramayah
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Customer aggression and organizational turnover among service employees The moderating role of distributive justice and organizational pride
PERSONNEL REVIEW
IF
4.2
2017-11-06
47
PRE
AI
Kashif, Muhammad; Zarkada, Anna; Thurasamy, Ramayah
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Ethical intentions among frontline employees working in the US-based fast food chains in Pakistan The moderating role of love of money
BRITISH FOOD JOURNAL
IF
4.2
2017-07-03
10
PRE
AI
Kashif, Muhammad; Khattak, Amira
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研究方向
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合作学者
合作期刊
T
T. Ramayah
H 指数: 94 · 论文数: 983
L
Luiz Moutinho
H 指数: 48 · 论文数: 569
J
John Walsh
H 指数: 44 · 论文数: 638
S
Sarminah Samad
H 指数: 40 · 论文数: 111
Z
Zainudin Awang
H 指数: 30 · 论文数: 120
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