Christian Barrot - Publications & Citations

Christian Barrot

kuhne logistics university

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收录论文 8

发表时间

Automatically identifying customer needs in user-generated content using token classification

DECISION SUPPORT SYSTEMS

IF6.8

2024-03-01

PREAI

Ettrich, Oliver; Stahlmann, Sven; Leopold, Henrik; Barrot, Christian

The Role of Mere Closeness: How Geographic Proximity Affects Social Influence

JOURNAL OF MARKETING

IF10.4

2017-09-01

PREAI

Meyners, Jannik; Barrot, Christian; Becker, Jan U.; Goldenberg, Jacob

Perceived Ethical Leadership Affects Customer Purchasing Intentions Beyond Ethical Marketing in Advertising Due to Moral Identity Self-Congruence Concerns

JOURNAL OF BUSINESS ETHICS

IF6.7

2017-05-22

PREAI

Van Quaquebeke, Niels; Becker, Jan U.; Goretzki, Niko; Barrot, Christian

Referral programs, customer value, and the relevance of dyadic characteristics

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2015-12-01

PREAI

Armelini, Guillermo; Barrot, Christian; Becker, Jan U.

Vickrey vs. eBay: Why Second-Price Sealed-Bid Auctions Lead to More Realistic Price-Demand Functions

INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE

IF3.8

2014-12-08

PREAI

Barrot, Christian; Albers, Soenke; Skiera, Bernd; Schaefers, Bjoern

Optimal Product-Sampling Strategies in Social Networks: How Many and Whom to Target?

INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE

IF3.8

2014-12-06

PREAI

Schlereth, Christian; Barrot, Christian; Skiera, Bernd; Takac, Carsten

Impact of service pricing on referral behaviour

EUROPEAN JOURNAL OF MARKETING

IF5.1

2013-07-19

PREAI

Barrot, Christian; Becker, Jan U.; Meyners, Jannik

Seeding Strategies for Viral Marketing: An Empirical Comparison

JOURNAL OF MARKETING

IF10.4

2011-11-05

451

PREAI

Hinz, Oliver; Skiera, Bernd; Barrot, Christian; Becker, Jan U.

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