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L
Leslie de Chernatony
University of Birmingham
66
H指数
251
论文数
1.6W
被引数
0
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29
发表时间
发表时间
IF
被引数
'Consuming Good' on Social Media: What Can Conspicuous Virtue Signalling on Facebook Tell Us About Prosocial and Unethical Intentions?
JOURNAL OF BUSINESS ETHICS
IF
6.7
2018-08-21
67
PRE
AI
Wallace, Elaine; Buil, Isabel; de Chernatony, Leslie
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When does liking a charity lead to donation behaviour? Exploring conspicuous donation behaviour on social media platforms
什么时候喜欢慈善机构会导致捐赠行为?探索社交媒体平台上的炫耀性捐赠行为
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2017-11-14
64
PRE
AI
Wallace, Elaine; Buil, Isabel; de Chernatony, Leslie
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Consumers' self-congruence with a Liked brand Cognitive network influence and brand outcomes
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2017-02-13
85
PRE
AI
Wallace, Elaine; Buil, Isabel; de Chernatony, Leslie
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Managing brand identity: effects on the employees
INTERNATIONAL JOURNAL OF BANK MARKETING
IF
6.9
2017-02-06
25
OA
AI
Bravo, Rafael; Buil, Isabel; de Chernatony, Leslie; Martinez, Eva
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B2B service brand identity and brand performance An empirical investigation in the UK's B2B IT services sector
B2B服务品牌识别与品牌绩效英国B2B it服务行业的实证调查
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2015-07-13
32
OA
AI
Coleman, Darren Andrew; de Chernatony, Leslie; Christodoulides, George
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Service employee clusters in banking Exploring Ind's typology considering behaviour, commitment and attitude about leadership
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2013-11-11
7
PRE
AI
Wallace, Elaine; de Chernatony, Leslie; Buil, Isabel
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Factors influencing consumer evaluations of gift promotions
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2013-03-29
49
PRE
AI
Buil, Isabel; de Chernatony, Leslie; Montaner, Teresa
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Introduction: thought leadership in brand management
简介: 品牌管理中的思想领导力
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2013-02-01
2
PRE
AI
Merrilees, Bill; Wallace, Elaine; Buil, Isabel; de Chernatony, Leslie; Guest, Duncan
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Building bank brands: How leadership behavior influences employee commitment
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2013-02-01
99
PRE
AI
Wallace, Elaine; de Chernatony, Leslie; Buil, Isabel
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Developing and applying a place brand identity model: The case of Slovenia
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2013-01-01
97
PRE
AI
Konecnik Ruzzier, Maja; de Chernatony, Leslie
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Examining the role of advertising and sales promotions in brand equity creation
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2013-01-01
259
PRE
AI
Buil, Isabel; de Chernatony, Leslie; Martinez, Eva
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The influence of culture and market orientation on services brands: insights from Irish banking and retail firms
JOURNAL OF SERVICES MARKETING
IF
4.5
2011-10-11
17
PRE
AI
Wallace, Elaine; de Chernatony, Leslie
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B2B service brand identity: Scale development and validation
B2B服务品牌识别: 量表开发与验证
INDUSTRIAL MARKETING MANAGEMENT
IF
7.5
2011-10-01
79
PRE
AI
Coleman, Darren; de Chernatony, Leslie; Christodoulides, George
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How Leadership and Commitment Influence Bank Employees' Adoption of their Bank's Values
JOURNAL OF BUSINESS ETHICS
IF
6.7
2011-01-11
30
PRE
AI
Wallace, Elaine; de Chernatony, Leslie; Buil, Isabel
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Introduction: Thought leadership in brand management
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2010-11-01
1
PRE
AI
Jevons, Colin; Veloutsou, Cleopatra; Christodoulides, George; de Chernatony, Leslie
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Testing gronroos' model in the financial services sector
SERVICE INDUSTRIES JOURNAL
IF
7.4
2010-09-08
7
PRE
AI
Sanghera, J; de Chernatony, L; Brown, A
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Brand extension strategies: perceived fit, brand type, and culture influences
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2009-11-13
80
PRE
AI
Buil, Isabel; de Chernatony, Leslie; Hem, Leif E.
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Towards new conceptualizations of branding: theories of the middle range
marketing theory and practice
IF
2.8
2009-03-01
29
PRE
AI
Brodie, Roderick J.; de Chernatony, Leslie
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Introduction: Special issue on advances in brand management
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2009-03-01
3
PRE
AI
de Chernatony, Leslie; Veloutsou, Cleopatra; Christodoulides, George; Cottam, Susan
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Classifying, identifying and managing the service brand saboteur
SERVICE INDUSTRIES JOURNAL
IF
7.4
2008-03-01
21
PRE
AI
Wallace, Elaine; de Chernatony, Leslie
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研究方向
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合作学者
合作期刊
R
Roderick J. Brodie
H 指数: 53 · 论文数: 218
K
Kevin Daniels
H 指数: 48 · 论文数: 224
G
Gerry Johnson
H 指数: 43 · 论文数: 165
B
Bill Merrilees
H 指数: 43 · 论文数: 230
C
Cleopatra Veloutsou
H 指数: 40 · 论文数: 37
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