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Fraser McLeay

Northumbria University

24H指数
115论文数
4.2K被引数
收录论文 26
发表时间
Continued engagement intention with social media influencers: the role of experience与社交媒体影响者的持续参与意向: 经验的作用
err2024-12-10
err0
PREAI
errPandit, Ameet; Mcleay, Fraser; Zaveri, Moulik M.; Al Mursalin, Jabir; Rosenberger III, Philip J.
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Slimy tactics: the covert commercialisation of child-targeted content
err2023-05-31
err5
errOAAI
errSmith, Sheli; Oates, Caroline J.; McLeay, Fraser
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Service Robots in Long-Term Care: A Consumer-Centric View
err2022-06-26
err26
errOAAI
errKipnis, Eva; McLeay, Fraser; Grimes, Anthony; de Saille, Stevienna; Potter, Stephen
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(In)compatibilities in sustainable luxury signals
err2022-06-01
err15
errOAAI
errOsburg, Victoria-Sophie; Yoganathan, Vignesh; McLeay, Fraser; Diallo, Mbaye Fall
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Understanding pre-teen consumers social media engagement
err2022-05-23
err13
errOAAI
errLichy, Jessica; McLeay, Fraser; Burdfield, Claire; Matthias, Olga
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What business schools do to support academic entrepreneurship: a systematic literature review and future research agenda
err2021-03-11
err18
errOAAI
errWalsh, Grace S.; Cunningham, James A.; Mordue, Tom; McLeay, Fraser; O'Kane, Conor; Connolly, Niall
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Seeking sustainable futures in marketing and consumer research
err2020-09-23
err44
errOAAI
errDavies, Iain; Oates, Caroline J.; Tynan, Caroline; Carrigan, Marylyn; Casey, Katherine; Heath, Teresa; Henninger, Claudia E.; Lichrou, Maria; McDonagh, Pierre; McDonald, Seonaidh; McKechnie, Sally; McLeay, Fraser; O'Malley, Lisa; Wells, Victoria
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Replaced by a Robot: Service Implications in the Age of the Machine
err2020-06-29
err136
errOAAI
errMcLeay, Fraser; Osburg, Victoria Sophie; Yoganathan, Vignesh; Patterson, Anthony
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Perspectives, Opportunities and Tensions in Ethical and Sustainable Luxury: Introduction to the Thematic Symposium
err2020-03-27
err58
PREAI
errOsburg, Victoria-Sophie; Davies, Iain; Yoganathan, Vignesh; McLeay, Fraser
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Branding in the digital age: a 2020 vision for brand management
err2020-02-03
err2
PREAI
errYoganathan, Vignesh; Roper, Stuart; McLeay, Fraser; Machado, Joana Cesar
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Co-creation of the ski-chalet community experiencescape
err2019-10-01
err47
errOAAI
errMcLeay, Fraser; Lichy, Jessica; Major, Bridget
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Risks and drivers of hybrid car adoption: A cross-cultural segmentation analysis
err2018-07-01
err40
errOAAI
errMcLeay, Fraser; Yoganathan, Vignesh; Osburg, Victoria-Sophie; Pandit, Ameet
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The Core Value Compass: visually evaluating the goodness of brands that do good
err2017-09-11
err18
errOAAI
errYoganathan, Vignesh; McLeay, Fraser; Osburg, Victoria-Sophie; Hart, David
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Bleisure: motivations and typologies
err2017-08-22
err66
errOAAI
errLichy, Jessica; McLeay, Fraser
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