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S
Silvia Ranfagni
university of florence
19
H指数
135
论文数
2.8K
被引数
0
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25
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发表时间
IF
被引数
Thematic Analysis in an Artificial Intelligence-Driven Context: A Stage-by-Stage Process
人工智能驱动背景下的主题分析:一个分阶段的过程
International Journal of Qualitative Methods
IF
3.8
2025-07-21
0
OA
AI
Wilson Ozuem; Michelle Willis; Silvia Ranfagni; Fandi Omeish
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User Generated Content and Brand Engagement: Exploring the role of electronic semiotics and symbolic interactionism on Instagram
用户生成内容与品牌参与:探索电子符号学和符号互动主义在Instagram中的作用
COMPUTERS IN HUMAN BEHAVIOR
IF
8.9
2025-07-01
1
PRE
AI
Naeem, Muhammad; Ozuem, Wilson; Ranfagni, Silvia; Howell, Kerry
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Exploring the relationship between chatbots, service failure recovery and customer loyalty: A frustration-aggression perspective
PSYCHOLOGY & MARKETING
IF
9.1
2024-06-06
2
OA
AI
Ozuem, Wilson; Ranfagni, Silvia; Willis, Michelle; Salvietti, Giada; Howell, Kerry
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Demystification and Actualisation of Data Saturation in Qualitative Research Through Thematic Analysis
INTERNATIONAL JOURNAL OF QUALITATIVE METHODS
IF
3.8
2024-02-02
44
OA
AI
Naeem, Muhammad; Ozuem, Wilson; Howell, Kerry; Ranfagni, Silvia
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The conceptualization of enablers and constraints of in-store buying as part of the affordances flow funnel process through scan and go apps
PSYCHOLOGY & MARKETING
IF
9.1
2024-01-19
0
PRE
AI
Naeem, Muhammad; Ozuem, Wilson; Howell, Kerry; Ranfagni, Silvia
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A Step-by-Step Process of Thematic Analysis to Develop a Conceptual Model in Qualitative Research
INTERNATIONAL JOURNAL OF QUALITATIVE METHODS
IF
3.8
2023-11-08
308
OA
AI
Naeem, Muhammad; Ozuem, Wilson; Howell, Kerry; Ranfagni, Silvia
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Examining the role of social media influencers in service failure and recovery strategies: an empirical investigation of millennials' views
information technology
IF
5.6
2023-07-20
3
OA
AI
Ozuem, Wilson; Willis, Michelle; Ranfagni, Silvia; Howell, Kerry; Rovai, Serena
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Understanding the process of meanings, materials, and competencies in adoption of mobile banking (vol 32, pg 2445, 2022)
ELECTRONIC MARKETS
IF
6.8
2023-04-18
0
OA
AI
Naeem, Muhammad; Ozuem, Wilson; Howell, Kerry; Ranfagni, Silvia
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Examining user-generated content, service failure recovery and customer-brand relationships: an exploration through commitment-trust theory
INTERNET RESEARCH
IF
6.8
2023-04-04
7
OA
AI
Ozuem, Wilson; Willis, Michelle; Howell, Kerry; Ranfagni, Silvia; Rovai, Serena
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Understanding the process of meanings, materials, and competencies in adoption of mobile banking
ELECTRONIC MARKETS
IF
6.8
2022-11-28
7
OA
AI
Naeem, Muhammad; Ozuem, Wilson; Howell, Kerry; Ranfagni, Silvia
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Luxury and Sustainability: Technological Pathways and Potential Opportunities
SUSTAINABILITY
IF
3.3
2022-04-26
5
OA
AI
Ranfagni, Silvia; Ozuem, Wilson
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Omnichannel retailing and post-pandemic recovery: building a research agenda
INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
IF
5.5
2022-02-28
55
OA
AI
Salvietti, Giada; Ziliani, Cristina; Teller, Christoph; Ieva, Marco; Ranfagni, Silvia
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How to Measure Alignment in Perceptions of Brand Personality Within Online Communities: Interdisciplinary Insights
JOURNAL OF INTERACTIVE MARKETING
IF
7.8
2022-02-15
22
OA
AI
Ranfagni, Silvia; Camiciottoli, Belinda Crawford; Faraoni, Monica
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Family firms between territory and internationalization: an authenticity based perspective
ENTREPRENEURSHIP AND REGIONAL DEVELOPMENT
IF
3.6
2021-07-18
15
PRE
AI
Ranfagni, Silvia; Runfola, Andrea; Sarti, Daria
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Exploring customers' responses to online service failure and recovery strategies during Covid-19 pandemic: An actor-network theory perspective
PSYCHOLOGY & MARKETING
IF
9.1
2021-06-18
57
OA
AI
Ozuem, Wilson; Ranfagni, Silvia; Willis, Michelle; Rovai, Serena; Howell, Kerry
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Effects of online brand communities on millennials' brand loyalty in the fashion industry
PSYCHOLOGY & MARKETING
IF
9.1
2021-03-02
13
OA
AI
Ozuem, Wilson; Willis, Michelle; Howell, Kerry; Helal, Guida; Ranfagni, Silvia; Lancaster, Geoff
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Combining online market research methods for investigating brand alignment: the case of Nespresso
BRITISH FOOD JOURNAL
IF
4.2
2021-02-09
8
OA
AI
Ranfagni, Silvia; Faraoni, Monica; Zollo, Lamberto; Vannucci, Virginia
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Conviviality as social practice in business relationships: concepts and insights from a case of expatriates
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF
4.3
2020-09-22
1
PRE
AI
Guercini, Simone; Ranfagni, Silvia
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An integrated approach to estimate brand association matching and strength in virtual settings
global marketing
IF
5.5
2020-02-28
4
PRE
AI
Berni, Rossella; Nikiforova, Nedka Dechkova; Ranfagni, Silvia
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Connecting passion: Distinctive features from emerging entrepreneurial profiles
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2018-11-01
16
PRE
AI
Ranfagni, Silvia; Runfola, Andrea
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研究方向
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合作学者
合作期刊
C
Christoph Teller
H 指数: 34 · 论文数: 143
W
Wilson Ozuem
H 指数: 30 · 论文数: 167
S
Simone Guercini
H 指数: 29 · 论文数: 264
K
Kerry E. Howell
H 指数: 26 · 论文数: 122
G
Geoff Lancaster
H 指数: 26 · 论文数: 141
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