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Neil Bendle

indiana university system

16H指数
70论文数
1.1K被引数
收录论文 15
发表时间
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Corporate sustainability research in marketing: Mapping progress and broadening our perspective
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2024-09-20
err2
PREAI
errKim, Youngtak M.; Bendle, Neil T.; Hulland, John; Pfarrer, Michael D.
err分享
err收藏
A Suite of Metrics to Understand Return on Investments in Customers一套了解客户投资回报的指标
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2024-08-01
err0
PREAI
errBendle, Neil; Farris, Paul; Venkatesan, Raj; Petersen, J. Andrew
err分享
err收藏
A construal level account of when consumers prefer to spend loyalty points over money
errPSYCHOLOGY & MARKETING
IF9.1
err2024-05-23
err0
PREAI
errBagga, Charan K.; Nastasoiu, Alina; Bendle, Neil T.; Vandenbosch, Mark
err分享
err收藏
Beyond text: Marketing strategy in a world turned upside down
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2024-01-18
err1
errOAAI
errWang, Xin (Shane); Bendle, Neil; Pan, Yinjie
err分享
err收藏
Marketing in a crisis: lessons from the COVID election in New Zealand
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2022-09-15
err1
PREAI
errElder, Edward; Lees-Marshment, Jennifer; Bendle, Neil Thomas
err分享
err收藏
The role of machine learning analytics and metrics in retailing research
errJOURNAL OF RETAILING
IF10.2
err2021-12-01
err17
PREAI
errWang, Xin (Shane); Ryoo, Jun Hyun (Joseph); Bendle, Neil; Kopalle, Praveen K.
err分享
err收藏
Separating customer heterogeneity, points pressure and rewarded behavior to assess a retail loyalty program
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2021-04-13
err10
PREAI
errNastasoiu, Alina; Bendle, Neil T.; Bagga, Charan K.; Vandenbosch, Mark; Navarro, Salvador
err分享
err收藏
Audio Mining: The Role of Vocal Tone in Persuasion音频挖掘: 声调在说服中的作用
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2021-02-23
err53
errOAAI
errWang, Xin (Shane); Lu, Shijie; Li, Xi; Khamitov, Mansur; Bendle, Neil
err分享
err收藏
A Social Commons Ethos in Public Policy-Making
errJOURNAL OF BUSINESS ETHICS
IF6.7
err2020-07-23
err14
PREAI
errLees-Marshment, Jennifer; Huff, Aimee Dinnin; Bendle, Neil
err分享
err收藏
Object valuation and non-ownership possession: how renting and borrowing impact willingness-to-pay对象估值和非所有权占有: 租金和借款如何影响支付意愿
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2018-08-02
err29
errOAAI
errBagga, Charan K.; Bendle, Neil; Cotte, June
err分享
err收藏
The Misuse of Accounting-Based Approximations of Tobin's q in a World of Market-Based Assets
errthe academy of marketing science
IF4.9
err2018-06-01
err28
PREAI
errBendle, Neil Thomas; Butt, Moeen Naseer
err分享
err收藏
Marketing accounts
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2017-09-01
err12
errOAAI
errBendle, Neil Thomas; Wang, Xin (Shane)
err分享
err收藏
Uncovering the message from the mess of big data
errBUSINESS HORIZONS
IF7
err2016-01-01
err31
PREAI
errBendle, Neil T.; Wang, Xin (Shane)
err分享
err收藏
The Journal of Consumer Research at 40: A Historical Analysis
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2015-04-15
err79
PREAI
errWang, Xin (Shane); Bendle, Neil T.; Mai, Feng; Cotte, June
err分享
err收藏
Competitor Orientation and the Evolution of Business Markets
errthe academy of marketing science
IF4.9
err2014-11-01
err24
PREAI
errBendle, Neil; Vandenbosch, Mark
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
John Hulland
H 指数: 40 · 论文数: 114
P
Praveen K. Kopalle
H 指数: 37 · 论文数: 101
P
Paul Farris
H 指数: 32 · 论文数: 256
M
Michael D. Pfarrer
H 指数: 28 · 论文数: 84
J
June Cotte
H 指数: 24 · 论文数: 104
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