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A
Anna Torres
Pompeu Fabra University
11
H指数
30
论文数
764
被引数
0
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12
发表时间
发表时间
IF
被引数
Unpacking the relationship between co-creation and brand equity: A multi-study approach
解构共创与品牌资产之间的关系:一项多研究方法
EUROPEAN MANAGEMENT REVIEW
IF
2.8
2025-12-01
0
OA
AI
Markovic, Stefan; Iglesias, Oriol; Torres, Anna; Rivera-Torres, Pilar; Koporcic, Nikolina
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Exploring consumer segments defined by affective responses to naturalness in logo design
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2023-10-31
1
OA
AI
Torres, Anna; de Carvalho, Leonor Vacas; Machado, Joana Cesar; van de Velden, Michel; Costa, Patricio
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Same design, same response? Investigating natural designs in international logos
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2019-05-13
10
OA
AI
Torres, Anna; Machado, Joana Cesar; de Carvalho, Leonor Vacas; van de Velden, Michel; Costa, Patricio
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收藏
Uncertainty avoidance and the exploration-exploitation trade-off
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2017-11-14
18
OA
AI
Broekhuizen, Thijs L. J.; Giarratana, Marco S.; Torres, Anna
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收藏
Brand logo design: examining consumer response to naturalness
品牌标志设计: 检查消费者对自然的反应
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2015-03-16
55
OA
AI
Machado, Joana Cesar; de Carvalho, Leonor Vacas; Torres, Anna; Costa, Patricio
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Marking your trade: Cultural factors in the prolongation of trademarks
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2014-04-01
19
PRE
AI
Melnyk, Valentyna; Giarratana, Marco; Torres, Anna
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Generating global brand equity through corporate social responsibility to key stakeholders
INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF
7.5
2012-03-01
230
OA
AI
Torres, Anna; Bijmolt, Tammo H. A.; Tribo, Josep A.; Verhoef, Peter
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收藏
Simulating the Cinema Market: How Cross-Cultural Differences in Social Influence Explain Box Office Distributions
JOURNAL OF PRODUCT INNOVATION MANAGEMENT
IF
8
2011-02-11
29
PRE
AI
Broekhuizen, Thijs L. J.; Delre, Sebastiano A.; Torres, Anna
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Assessing brand image through communalities and asymmetries in brand-to-attribute and attribute-to-brand associations
通过品牌对属性和属性对品牌关联中的公共和不对称来评估品牌形象
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
IF
6
2009-06-01
35
PRE
AI
Torres, Anna; Bijmolt, Tarnmo H. A.
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Evolutionary Changes in Service Attribute Importance in a Crisis Scenario The Uruguayan Financial Crisis
JOURNAL OF SERVICE RESEARCH
IF
8.6
2008-12-29
12
OA
AI
Kim, Moshe; Lado, Nora; Torres, Anna
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Perceptual mapping of multiple variable batteries by plotting supplementary variables in correspondence analysis of rating data
FOOD QUALITY AND PREFERENCE
IF
4.9
2007-01-01
14
PRE
AI
Torres, Anna; van de Velden, Michel
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Dual scaling and correspondence analysis of preferences, paired comparisons and ratings
INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF
7.5
2002-12-01
17
PRE
AI
Torres, A; Greenacre, M
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研究方向
暂时未获取到该数据
合作学者
合作期刊
P
Peter C. Verhoef
H 指数: 73 · 论文数: 316
T
Tammo H.A. Bijmolt
H 指数: 50 · 论文数: 222
M
Michael Greenacre
H 指数: 46 · 论文数: 262
P
Patrício Costa
H 指数: 44 · 论文数: 310
P
Pilar Rivera Torres
H 指数: 28 · 论文数: 166
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