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Lisa K. Scheer

christopher newport university

28H指数
60论文数
9.2K被引数
收录论文 24
发表时间
Deconstructing Channel Restructuring解构通道重构
err2025-12-08
err0
PREAI
errDivya Anand; Vamsi K. Kanuri; Lisa K. Scheer
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Cycles of inequality in the marketplace: insights from macro, marketer, and consumer perspectives市场中的不平等循环:来自宏观、营销者和消费者视角的见解
err2025-09-09
err0
errOAAI
errDebora V. Thompson; Amna Kirmani; Rebecca Hamilton; Andy Li; Christilene du Plessis; Daniel Fernandes; Guillaume Johnson; Brent McFerran; Jian Ni; Vladimir Pavlov; Francine Petersen; Lisa Scheer; Yan Vieites; Keith Wilcox
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Constructive Resistance in the Frontlines: How Frontline Employees' Resistance to Customer Incivility Affects Customer Observers
err2022-11-29
err10
PREAI
errKamran-Disfani, Omid; Bagherzadeh, Ramin; Bhattarai, Ashok; Farhang, Maryam; Scheer, Lisa K.
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The opportunities and costs of highly involved organizational buyers
err2022-05-07
err6
PREAI
errMcClure, Colleen E.; Lawrence, Justin M.; Arnold, Todd J.; Scheer, Lisa K.
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Salesperson Dual Agency in Price Negotiations
err2021-01-19
err22
PREAI
errLawrence, Justin M.; Scheer, Lisa K.; Crecelius, Andrew T.; Lam, Son K.
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When it pays to have a friend on the inside: contingent effects of buyer advocacy on B2B suppliers
err2019-07-16
err19
PREAI
errLawrence, Justin M.; Crecelius, Andrew T.; Scheer, Lisa K.; Lam, Son K.
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Multichannel Strategies for Managing the Profitability of Business-to-Business Customers
err2019-03-25
err31
PREAI
errLawrence, Justin M.; Crecelius, Andrew T.; Scheer, Lisa K.; Patil, Ashutosh
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Effects of channel members' customer-centric structures on supplier performance
err2018-10-06
err22
PREAI
errCrecelius, Andrew T.; Lawrence, Justin M.; Lee, Ju-Yeon; Lam, Son K.; Scheer, Lisa K.
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Trust at different organizational levels
err2008-03-01
err170
PREAI
errFang, Eric (Er); Palmatier, Robert W.; Scheer, Lisa K.; Li, Ning
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Achieving relationship marketing effectiveness in business-to-business exchanges
err2007-10-25
err183
PREAI
errPalmatier, Robert W.; Scheer, Lisa K.; Evans, Kenneth R.; Arnold, Todd J.
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Customer loyalty to whom? Managing the benefits and risks of salesperson-owned loyalty
err2007-05-01
err433
PREAI
errPalmatier, Robert W.; Scheer, Lisa K.; Steenkamp, Jan-Benedict E. M.
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