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L
Lisa K. Scheer
christopher newport university
28
H指数
60
论文数
9.2K
被引数
0
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24
发表时间
发表时间
IF
被引数
Confidence, trust, and interest alignment in marketing relationships: a meta-analytic synthesis
营销关系中的信心、信任和利益对齐:一项元分析综合研究
Journal of Business Research
IF
9.8
2026-08-01
0
PRE
AI
Scheer, Lisa; Kim, Shinhye; Zhu, Fengxia; Slot, Johanna
分享
收藏
Deconstructing Channel Restructuring
解构通道重构
Journal of Marketing
IF
10.4
2025-12-08
0
PRE
AI
Divya Anand; Vamsi K. Kanuri; Lisa K. Scheer
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收藏
Cycles of inequality in the marketplace: insights from macro, marketer, and consumer perspectives
市场中的不平等循环:来自宏观、营销者和消费者视角的见解
International Journal of Research in Marketing
IF
7.5
2025-09-09
0
OA
AI
Debora V. Thompson; Amna Kirmani; Rebecca Hamilton; Andy Li; Christilene du Plessis; Daniel Fernandes; Guillaume Johnson; Brent McFerran; Jian Ni; Vladimir Pavlov; Francine Petersen; Lisa Scheer; Yan Vieites; Keith Wilcox
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A potential win-win-win strategy when pruning the direct channel: Motivating retailers to migrate to a designated intermediary
在修剪直接渠道时的一种潜在三赢策略:激励零售商迁移至指定的中介机构
JOURNAL OF RETAILING
IF
10.2
2024-12-01
0
PRE
AI
Anand, Divya; Crecelius, Andrew T.; Lawrence, Justin M.; Scheer, Lisa K.
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Constructive Resistance in the Frontlines: How Frontline Employees' Resistance to Customer Incivility Affects Customer Observers
JOURNAL OF SERVICE RESEARCH
IF
8.6
2022-11-29
10
PRE
AI
Kamran-Disfani, Omid; Bagherzadeh, Ramin; Bhattarai, Ashok; Farhang, Maryam; Scheer, Lisa K.
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The opportunities and costs of highly involved organizational buyers
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2022-05-07
6
PRE
AI
McClure, Colleen E.; Lawrence, Justin M.; Arnold, Todd J.; Scheer, Lisa K.
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Boundary spanner corruption: a potential dark side of multi-level trust in marketing relationships
边界扳手腐败: 营销关系中多层次信任的潜在阴暗面
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2022-03-02
14
OA
AI
Forkmann, Sebastian; Webb, Jonathan; Henneberg, Stephan C.; Scheer, Lisa K.
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Salesperson Dual Agency in Price Negotiations
JOURNAL OF MARKETING
IF
10.4
2021-01-19
22
PRE
AI
Lawrence, Justin M.; Scheer, Lisa K.; Crecelius, Andrew T.; Lam, Son K.
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Commentary: Governing Technology-Enabled Omnichannel Transactions
JOURNAL OF MARKETING
IF
10.4
2020-12-11
8
PRE
AI
John, George; Scheer, Lisa K.
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When it pays to have a friend on the inside: contingent effects of buyer advocacy on B2B suppliers
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2019-07-16
19
PRE
AI
Lawrence, Justin M.; Crecelius, Andrew T.; Scheer, Lisa K.; Lam, Son K.
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Multichannel Strategies for Managing the Profitability of Business-to-Business Customers
JOURNAL OF MARKETING RESEARCH
IF
5
2019-03-25
31
PRE
AI
Lawrence, Justin M.; Crecelius, Andrew T.; Scheer, Lisa K.; Patil, Ashutosh
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Three challenging trends for marketing strategy - and B2B-doctoral education
营销战略的三个挑战趋势 -- 与B2B-doctoral教育
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF
4.3
2019-01-16
2
PRE
AI
Scheer, Lisa
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Effects of channel members' customer-centric structures on supplier performance
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2018-10-06
22
PRE
AI
Crecelius, Andrew T.; Lawrence, Justin M.; Lee, Ju-Yeon; Lam, Son K.; Scheer, Lisa K.
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Dependence and interdependence in marketing relationships: meta-analytic insights
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2014-11-30
108
PRE
AI
Scheer, Lisa K.; Miao, C. Fred; Palmatier, Robert W.
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The effects of supplier capabilities on industrial customers' loyalty: the role of dependence
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2009-01-20
111
PRE
AI
Scheer, Lisa K.; Miao, C. Fred; Garrett, Jason
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Trust at different organizational levels
JOURNAL OF MARKETING
IF
10.4
2008-03-01
170
PRE
AI
Fang, Eric (Er); Palmatier, Robert W.; Scheer, Lisa K.; Li, Ning
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Achieving relationship marketing effectiveness in business-to-business exchanges
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2007-10-25
183
PRE
AI
Palmatier, Robert W.; Scheer, Lisa K.; Evans, Kenneth R.; Arnold, Todd J.
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Use of relationship marketing programs in building customer-salesperson and customer-firm relationships: Differential influences on financial outcomes
INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF
7.5
2007-09-01
194
PRE
AI
Palmatier, Robert W.; Scheer, Lisa K.; Houston, Mark B.; Evans, Kenneth R.; Gopalakrishna, Srinath
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Customer loyalty to whom? Managing the benefits and risks of salesperson-owned loyalty
JOURNAL OF MARKETING RESEARCH
IF
5
2007-05-01
433
PRE
AI
Palmatier, Robert W.; Scheer, Lisa K.; Steenkamp, Jan-Benedict E. M.
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Reactions to perceived inequity in US and Dutch interorganizational relationships
ACADEMY OF MANAGEMENT JOURNAL
IF
10.5
2003-06-01
195
OA
AI
Scheer, LK; Kumar, N; Steenkamp, JBEM
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研究方向
暂时未获取到该数据
合作学者
合作期刊
J
Jan‐Benedict E.M. Steenkamp
H 指数: 80 · 论文数: 212
R
Robert W. Palmatier
H 指数: 57 · 论文数: 245
S
Stephan C. Henneberg
H 指数: 46 · 论文数: 250
G
George John
H 指数: 40 · 论文数: 85
L
Louis W. Stern
H 指数: 40 · 论文数: 134
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