Ulrich R. Orth - Publications, H-index & Citations

Ulrich R. Orth

University of Bern

37H指数

136论文数

5.3K被引数

收录论文 40

发表时间

Reciprocal effects between self-esteem and work experiences: A reanalysis of two longitudinal studies 自尊与工作经历之间的相互影响：两项纵向研究的再分析

European Journal of Personality

IF3.7

2026-01-06

PREAI

Max Lustenberger; Laurenz L. Meier; Ulrich Orth

Consumers' lay theories on food safety: Insights from a Q-methodology study 消费者食品安全领域的非专业理论：Q方法研究的洞见

Food Quality and Preference

IF4.9

2025-07-23

OAAI

Khalid Joya; Ulrich R. Orth

Linking biodiversity perception with restorativeness: Mechanism and moderators 将生物多样性感知与恢复力联系起来：机制与调节变量

Journal of Environmental Psychology

IF7

2025-06-27

OAAI

Ulrich R. Orth; Jule Timm; Anna-Lena Sager; Stephanie Tischler; Roberta Crouch

Cross-modal congruency effects in online service settings: a telepresence - stereotype content perspective

JOURNAL OF SERVICES MARKETING

IF4.5

2025-02-25

PREAI

Orth, Ulrich R.; Meyer, Caroline; Timm, Jule; Reimers, Felix; Bouzdine-Chameeva, Tatiana

Guest editorial: Package design: overcoming challenges for brands

JOURNAL OF PRODUCT AND BRAND MANAGEMENT

IF5.7

2025-02-13

OAAI

Chrysochou, Polymeros; Orth, Ulrich R.; Skandalis, Alexandros; Brennan, Linda

Relationship qualities of brand heritage: warmth, competence and the moderating roles of anthropomorphic factors

EUROPEAN JOURNAL OF MARKETING

IF5.1

2024-05-16

PREAI

Meyer, Caroline; Albert, Bente Henrike; Rose, Gregory; Orth, Ulrich R.

When Firms Continue Doing Business in Aggressor Nations: A Refined Moral Decoupling Perspective on Consumer Response

JOURNAL OF MACROMARKETING

IF2.3

2024-02-28

PREAI

Deuchert, Ina-Linda; Boehm, Rebekka; Meyer, Caroline; Orth, Ulrich R.

Brand heritage on Twitter: a text-mining stereotype content perspective

JOURNAL OF PRODUCT AND BRAND MANAGEMENT

IF5.7

2024-02-27

PREAI

Maehnert, Lydia; Meyer, Caroline; Orth, Ulrich R.; Rose, Gregory M.

Beyond society's desire for a slowed-down temporal experience: Toward a nomological network of individuals' need-for deceleration 超越社会对缓慢的时间体验的渴望: 走向个人需求的经济学网络-减速

PSYCHOLOGY & MARKETING

IF9.1

2023-07-29

OAAI

Sager, Anna-Lena; Timm, Jule; Hoffmann, Stefan; Orth, Ulrich R. R.

Ambient Temperature in Online Service Environments

JOURNAL OF SERVICE RESEARCH

IF8.6

2022-06-26

PREAI

Orth, Ulrich R.; Spielmann, Nathalie; Meyer, Caroline

Understanding German Consumers' Intention to Adopt COVID-19 Infection Prevention Measures: A Moral Decoupling Perspective

BUSINESS & SOCIETY

IF6

2022-05-02

OAAI

Boehm, Rebekka A.; Orth, Ulrich R.

Vanishing Boycott Impetus: Why and How Consumer Participation in a Boycott Decreases Over Time 消失的抵制动力: 消费者参与抵制的原因和方式随着时间的推移而减少

JOURNAL OF BUSINESS ETHICS

IF6.7

2021-11-24

OAAI

Lasarov, Wassili; Hoffmann, Stefan; Orth, Ulrich

Brand narratives: Content and consequences among heritage brands

PSYCHOLOGY & MARKETING

IF9.1

2021-07-16

PREAI

Pfannes, Christina; Meyer, Caroline; Orth, Ulrich R.; Rose, Gregory M.

Cultural Differences in Design-Based Product Evaluation: The Role of Holistic and Analytic Thinking

SUSTAINABILITY

IF3.3

2021-03-04

OAAI

Liu, Li; Orth, Ulrich

Designing for the genders: The role of visual harmony

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2020-12-01

PREAI

Nickel, Kristina; Orth, Ulrich R.; Kumar, Minu

The role of discrete positive emotions in consumer response to place-of-origin

EUROPEAN JOURNAL OF MARKETING

IF5.1

2020-04-04

PREAI

Orth, Ulrich R.; Crouch, Roberta Carolyn; Bruwer, Johan; Cohen, Justin

The reverse Napoleon effect: The brand appreciation of looking up by tall people

PSYCHOLOGY & MARKETING

IF9.1

2020-03-20

OAAI

Orth, Ulrich R.; Machiels, Casparus J. A.; Rose, Gregory M.

Agreement by design: The effect of visual harmony on responses to surveys

JOURNAL OF CONSUMER BEHAVIOUR

IF5.2

2019-12-26

OAAI

Orth, Ulrich R.; Nickel, Kristina; Boehm, Rebekka; Roewe, Katharina

Shaping up: How package shape and consumer body conspire to affect food healthiness evaluation

FOOD QUALITY AND PREFERENCE

IF4.9

2019-07-01

PREAI

Yarar, Nadine; Machiels, Casparus J. A.; Orth, Ulrich R.

Preservation, rejuvenation, or confusion? Changing package designs for heritage brands

PSYCHOLOGY & MARKETING

IF9.1

2019-06-18

PREAI

Orth, Ulrich R.; Rose, Gregory M.; Merchant, Altaf

研究方向