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Michael J. Barone

college of business

28H指数
77论文数
3.4K被引数
收录论文 29
发表时间
Location, location, location: When and how low price locations improve consumer price perceptions
err2022-02-20
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PREAI
errBarone, Michael J.; Coulter, Keith S.; Kulow, Katina; Li, Xingbo (Bo)
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Tis better to give than receive? How and when gender and residence-based segments predict choice of donation- versus discount-based promotions
err2015-01-12
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PREAI
errWinterich, Karen Page; Carter, Robert E.; Barone, Michael J.; Janakiraman, Ramkumar; Bezawada, Ram
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Retailers' Use of Partially Comparative Pricing: From Across-Category to Within-Category Effects
err2013-07-01
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PREAI
errMiniard, Paul W.; Mohammed, Shazad Mustapha; Barone, Michael J.; Alvarez, Cecilia M. O.
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Understanding the mental representations created by comparative advertising
err2013-05-31
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PREAI
errManning, KC; Miniard, PW; Barone, MJ; Rose, RL
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SOCIAL MARKETING INTERVENTION AND DEPRESSION TREATMENT IN ADOLESCENT MOTHERS
err2012-02-01
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PREAI
errLogsdon, M. Cynthia; Barone, Michael; Gregg, Jennifer; York, Sara; Morrison, David; Lynch, Tania; Robertson, Ashley; Myers, John
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Consumer response to retailer use of cause-related marketing: Is more fit better?
err2007-12-01
err342
PREAI
errBarone, Michael J.; Norman, Andrew T.; Miyazaki, Anthony D.
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