logo
科言猫学术研究的AI总结
language
手机端手机端
  • Phone Feature微信小程序
简体中文简体中文
notice消息通知
博客博客
delete
arrow
返回
N

Nwamaka A. Anaza

Southern Illinois University System

25H指数
93论文数
1.8K被引数
收录论文 25
发表时间
logo
Creating cool: The crafting, development, and management of cool brands
errglobal marketing
IF5.5
err2025-02-06
err0
PREAI
errMatos, Geraldo; Bennett, Delancy H. S.; Hamilton, Mitchell L.; Ruvalcaba, Cecilia; Upadhyaya, Bhaskar; Anaza, Nwamaka A.
err分享
err收藏
Prioritizing wellness amidst the hustle and grind: a framework for supporting the mental health of B2B sales professionals
errJOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
IF3.5
err2024-11-19
err0
PREAI
errKemp, Elyria; Anaza, Nwamaka A.; Porter III, McDowell; Davis, Cassandra Denise; Jones, Eli
err分享
err收藏
Editorial: Relational disruptions in sales and sales management
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2024-05-08
err2
errOAAI
errRutherford, Brian N.; Hartmann, Nathaniel; Anaza, Nwamaka; Ambrose, Scott C.
err分享
err收藏
Is it FOMO or is it ME? The influence of personality traits on cryptocurrency consumption
errPSYCHOLOGY & MARKETING
IF9.1
err2023-10-09
err6
errOAAI
errAnaza, Nwamaka A.; Upadhyaya, Bhaskar; Bennett, Delancy; Ruvalcaba, Cecilia
err分享
err收藏
One does not fit all: what is in a salesperson sample?
errJOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
IF3.5
err2023-09-22
err8
PREAI
errRutherford, Brian N.; Troncoza, Martha; Ambrose, Scott C.; Anaza, Nwamaka; Matthews, Ryan
err分享
err收藏
B2B brand marketing in Africa? An exploratory investigation of B2B buyers' perception of supplier brands非洲B2B品牌营销？B2B买家对供应商品牌感知的探索性调查
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2023-02-01
err6
PREAI
errAnaza, Nwamaka A.; Kemp, Elyria; Osakwe, Christian Nedu; Adeola, Ogechi
err分享
err收藏
Single versus multiple salesforce go-to-market strategy: the impact of sales orientation on conflict, salesperson-owned loyalty and buyer-exit propensity
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2022-05-10
err3
PREAI
errAnaza, Nwamaka A.; Rutherford, Brian N.; Wu, Gavin Jiayun; Bhattarai, Ashok
err分享
err收藏
Alone on an island: A mixed-methods investigation of salesperson social isolation in general and in times of a pandemic
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2021-07-01
err34
PREAI
errChaker, Nawar N.; Nowlin, Edward L.; Walker, Doug; Anaza, Nwamaka A.
err分享
err收藏
The impact of storytelling in creating firm and customer connections in online environments
errJOURNAL OF RESEARCH IN INTERACTIVE MARKETING
IF11.6
err2021-02-11
err54
PREAI
errKemp, Elyria; Porter, McDowell, III; Anaza, Nwamaka A.; Min, Dong-Jun
err分享
err收藏
Defending the frontier: examining the impact of internal salesperson evasive knowledge hiding on perceptions of external customer outcomes
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2020-09-30
err26
PREAI
errChaker, Nawar N.; Nowlin, Edward L.; Walker, Doug; Anaza, Nwamaka A.
err分享
err收藏
Tell me a story: The role of narrative transportation and the C-suite in B2B advertising告诉我一个故事: 叙事运输和c-suite在B2B广告中的作用
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2020-08-01
err46
PREAI
errAnaza, Nwamaka A.; Kemp, Elyria; Briggs, Elten; Borders, Aberdeen Leila
err分享
err收藏
The emotional side of organizational decision-making: examining the influence of messaging in fostering positive outcomes for the brand
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2020-05-14
err21
PREAI
errKemp, Elyria; Briggs, Elten; Anaza, Nwamaka A.
err分享
err收藏
Multi-faceted organizational buyer burnout
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2020-03-16
err3
PREAI
errAnaza, Nwamaka A.; Harrison, Dana E.; Rutherford, Brian N.
err分享
err收藏
When and how does sales manager physical attractiveness impact credibility: A test of two competing hypotheses销售经理的身体吸引力何时以及如何影响可信度: 对两个相互竞争的假设的检验
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2019-12-01
err24
PREAI
errChaker, Nawar N.; Walker, Doug; Nowlin, Edward L.; Anaza, Nwamaka A.
err分享
err收藏
Recovering co-created service failures: the missing link of perceived justice and ethicalness
errJOURNAL OF SERVICES MARKETING
IF4.5
err2019-11-25
err18
PREAI
errWei, Shuqin; Ang, Tyson; Anaza, Nwamaka A.
err分享
err收藏
A goal-directed interactionist perspective of counterfeit consumption The role of perceived detection probability
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2019-07-08
err24
PREAI
errWu, Gavin Jiayun; Bagozzi, Richard P.; Anaza, Nwamaka A.; Yang, Zhiyong
err分享
err收藏
The power of information on customers' social withdrawal and citizenship behavior in a crowded service environment
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2019-01-14
err24
PREAI
errWei, Shuqin; Ang, Tyson; Anaza, Nwamaka A.
err分享
err收藏
Livestreaming vs pre-recorded: How social viewing strategies impact consumers' viewing experiences and behavioral intentions直播与预先录制: 社交观看策略如何影响消费者的观看体验和行为意图
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2018-09-21
err97
PREAI
errAng, Tyson; Wei, Shuqin; Anaza, Nwamaka A.
err分享
err收藏
Empathy and affect in B2B salesperson performance
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2018-02-05
err40
PREAI
errAnaza, Nwamaka A.; Inyang, Aniefre Eddie; Saavedra, Jose L.
err分享
err收藏
The heart in organizational buying: marketers' understanding of emotions and decision-making of buyers
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2018-02-05
err64
PREAI
errKemp, Elyria A.; Borders, Aberdeen Leila; Anaza, Nwamaka A.; Johnston, Wesley J.
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
R
Richard P. Bagozzi
H 指数: 122 · 论文数: 518
W
Wesley J. Johnston
H 指数: 55 · 论文数: 327
E
Eli Jones
H 指数: 37 · 论文数: 94
O
Ogechi Adeola
H 指数: 26 · 论文数: 209
B
Brian N. Rutherford
H 指数: 25 · 论文数: 122
查看更多