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H

Hean Tat Keh

monash business school

37H指数
89论文数
6.9K被引数
收录论文 42
发表时间
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How human presence in environmental images shapes sustainable behaviors人类在环境图像中的存在如何塑造可持续行为
errJournal of the Academy of Marketing Science
IF10.1
err2026-07-09
err0
errOAAI
errMaggie Wenjing Liu; Junhui Huang; Dingsheng Fu; Hean Tat Keh
err分享
err收藏
God's Presence in the Aisle: How God Salience Encourages Preference for Ultra-Processed Foods上帝的存在在过道中：上帝的突出性如何鼓励对超加工食品的偏好
errPSYCHOLOGY & MARKETING
IF9.1
err2026-04-09
err0
PREAI
errAli Gohary; Hean Tat Keh
err分享
err收藏
From thrill to control: How collection stage shapes channel choice in blind‑box collecting从刺激到控制：收藏阶段如何塑造盲盒收藏中的渠道选择
errJournal of Retailing
IF10.2
err2025-10-14
err0
PREAI
errZhennan Xu; Shihao Li; Xiaoling Guo; Hean Tat Keh
err分享
err收藏
Commentary on Cui et al. (2025): Restoring Trust with Heart—Renqing, Relational Norms, and Cultural Intelligence in B2B Marketing对崔等人（2025）的评论：以心复信——同理心、关系规范与文化智力在B2B营销中的作用
errJournal of International Marketing
IF4.2
err2025-08-03
err0
PREAI
errHean Tat Keh
err分享
err收藏
Feeling the values: How pride and awe differentially enhance consumers' sustainable behavioral intentions
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2023-03-18
err23
errOAAI
errYan, Li; Keh, Hean Tat; Murray, Kyle B.
err分享
err收藏
Feeling lucky: How framing the target product as a free gift enhances purchase intention
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2022-06-01
err8
PREAI
errLiu, Maggie Wenjing; Wei, Chuang; Yang, Lu; Keh, Hean Tat
err分享
err收藏
I implement, they deliberate: The matching effects of point of view and mindset on consumer attitudes
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2022-02-01
err11
PREAI
errZhang, Jin; Xu, Xiaobing; Keh, Hean Tat
err分享
err收藏
Gimmicky or Effective? The Effects of Imaginative Displays on Customers' Purchase Behavior
errJOURNAL OF MARKETING
IF10.4
err2021-06-16
err18
errOAAI
errKeh, Hean Tat; Wang, Di; Yan, Li
err分享
err收藏
Customer participation and well-being: the roles of service experience, customer empowerment and social support顾客参与和幸福感: 服务体验、顾客授权和社会支持的作用
errJOURNAL OF SERVICE THEORY AND PRACTICE
IF4.4
err2020-09-25
err45
PREAI
errXie, Lishan; Li, Dongmei; Keh, Hean Tat
err分享
err收藏
The road to consumer forgiveness is paved with money or apology? The roles of empathy and power in service recovery
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2020-09-01
err102
PREAI
errWei, Chuang; Liu, Maggie Wenjing; Keh, Hean Tat
err分享
err收藏
Assimilating and Differentiating: The Curvilinear Effect of Social Class on Green Consumption
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2020-08-10
err50
PREAI
errYan, Li; Keh, Hean Tat; Chen, Jiemiao
err分享
err收藏
Customer perceptions of frontline employees' extra-role helping behaviors
errJOURNAL OF SERVICES MARKETING
IF4.5
err2020-07-02
err27
PREAI
errWang, Xiaoyu; Keh, Hean Tat; Yan, Li
err分享
err收藏
Powering Sustainable Consumption: The Roles of Green Consumption Values and Power Distance Belief
errJOURNAL OF BUSINESS ETHICS
IF6.7
err2019-09-26
err48
PREAI
errYan, Li; Keh, Hean Tat; Wang, Xiaoyu
err分享
err收藏
The differential effects of separated vs. unseparated services The roles of performance risk and regulatory focus
errJOURNAL OF SERVICE THEORY AND PRACTICE
IF4.4
err2019-05-10
err1
PREAI
errKeh, Hean Tat; Hartley, Nicole; Wang, Di
err分享
err收藏
Shaping consumer preference using alignable attributes: The roles of regulatory orientation and construal level
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2019-03-01
err32
PREAI
errSun, Jin; Keh, Hean Tat; Lee, Angela Y.
err分享
err收藏
How Do Price Fairness Perceptions Differ Across Culture?
errJOURNAL OF MARKETING RESEARCH
IF5
err2018-10-10
err190
PREAI
errBolton, Lisa E.; Keh, Hean Tat; Alba, Joseph W.
err分享
err收藏
The Differential Effects of Online Peer Review and Expert Review on Service Evaluations: The Roles of Confidence and Information Convergence
errJOURNAL OF SERVICE RESEARCH
IF8.6
err2018-06-03
err47
PREAI
errKeh, Hean Tat; Sun, Jin
err分享
err收藏
The effects of employee behaviours on customer participation in the service encounter: The mediating role of customer emotions员工行为对顾客参与服务体验的影响: 顾客情绪的中介作用
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2018-02-19
err64
PREAI
errZhao, Yufei; Yan, Li; Keh, Hean Tat
err分享
err收藏
Nostalgia and consumer preference for indulgent foods: The role of social connectedness怀旧和消费者对放纵食物的偏好: 社会联系的作用
errINTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF7.6
err2018-02-02
err30
PREAI
errWang, Xuehua; Keh, Hean Tat; Chao, Chen-Ho
err分享
err收藏
Consumer reliance on intangible versus tangible attributes in service evaluation: the role of construal level消费者对服务评估中无形属性与有形属性的依赖: 解释水平的作用
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2017-04-03
err98
PREAI
errDing, Ying; Keh, Hean Tat
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
C
Chi‐yue Chiu
H 指数: 73 · 论文数: 380
J
Joseph W. Alba
H 指数: 47 · 论文数: 117
K
Kim‐Pong Tam
H 指数: 37 · 论文数: 132
A
Angela Y. Lee
H 指数: 36 · 论文数: 141
D
Durairaj Maheswaran
H 指数: 36 · 论文数: 98
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