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H

Harri Terho

university of turku

19H指数
46论文数
1.6K被引数
收录论文 28
发表时间
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From Target Experience to Competitive Strategy: Unpacking Strategic Intent in B2B Customer Experience Management从目标体验到竞争战略：解构B2B客户体验管理中的战略意图
errJournal of Service Research
IF8.6
err2026-07-07
err0
PREAI
errEkaterina Panina; Elina Jaakkola; Harri Terho
err分享
err收藏
Enhancing sales performance of product-service systems: The role of value-based selling, price bundling, and value tools提升产品-服务系统的销售绩效：基于价值的销售、价格捆绑和价值工具的作用
errIndustrial Marketing Management
IF7.5
err2026-04-08
err0
errOAAI
errEdwin J. Nijssen; Harri Terho; Joona Keränen; Michel van der Borgh
err分享
err收藏
How to nudge industrial customers to accept free-to-fee service price switches?如何引导工业客户接受免费转收费的服务价格调整？
errIndustrial Marketing Management
IF7.5
err2026-03-16
err0
errOAAI
errJoona Keränen; Anna Salonen; Harri Terho; Juha Munnukka
err分享
err收藏
Unpacking account-based marketing: Conceptualization, key activities, and performance outcomes解构基于账户的营销：概念化、关键活动及绩效结果
errIndustrial Marketing Management
IF7.5
err2026-02-17
err0
PREAI
errSimone Severini; Harri Terho; Joel Mero; Silvio Cardinali
err分享
err收藏
The Package Says More Than a Thousand Words: The Effect of Eco-Labelling and Package Material on Consumer's Purchase Intentions
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2025-02-20
err0
PREAI
errOllitervo, Virpi; Sipilae, Jenni; Terho, Harri
err分享
err收藏
Enhancing B2B sales through digital transformation: Insights into effective sales enablement通过数字化转型提升B2B销售：有效销售赋能的洞见
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2025-02-01
err1
PREAI
errMukhopadhyay, Sandip; Terho, Harri; Singh, Rakesh; Rangarajan, Deva
err分享
err收藏
How B2B social media content strategies generate engagement across different social media platformsB2B社交媒体内容策略如何在不同社交媒体平台上产生互动
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2025-02-01
err0
errOAAI
errBourguignon, Benoit; Terho, Harri; Hajjem, Ahlem
err分享
err收藏
Getting the Recipe Right: How Content Combinations Drive Social Media Engagement Behaviors
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2024-06-11
err0
PREAI
errLapresta-Romero, Sara; Becker, Larissa; Hernandez-Ortega, Blanca; Terho, Harri; Franco, Jose L.
err分享
err收藏
Gain-sharing in performance-based contracting: How risk and fairness drive business customers' willingness-to-switch to a gain-sharing arrangement
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2023-11-01
err1
errOAAI
errKeranen, Joona; Kienzler, Mario; Salonen, Anna; Terho, Harri; Totzek, Dirk
err分享
err收藏
B2B customer journeys: Conceptualization and an integrative framework
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2023-08-01
err13
errOAAI
errPurmonen, Arttu; Jaakkola, Elina; Terho, Harri
err分享
err收藏
Toward a contextualized understanding of inside sales: the role of sales development in effective lead funnel management
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2022-09-27
err9
errOAAI
errTerho, Harri; Salonen, Anna; Yrjanen, Meri
err分享
err收藏
Digital content marketing in business markets: Activities, consequences, and contingencies along the customer journey
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2022-08-01
err37
errOAAI
errTerho, Harri; Mero, Joel; Siutla, Lotta; Jaakkola, Elina
err分享
err收藏
Measuring B2B social selling: Key activities, antecedents and performance outcomes
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2022-02-01
err23
errOAAI
errTerho, Harri; Giovannetti, Marta; Cardinali, Silvio
err分享
err收藏
CRM system implementation and firm performance: the role of consultant facilitation and user involvement
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2022-01-11
err15
errOAAI
errSuoniemi, Samppa; Zablah, Alex; Terho, Harri; Olkkonen, Rami; Straub, Detmar; Makkonen, Hannu
err分享
err收藏
Service journey quality: conceptualization, measurement and customer outcomes
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2021-05-04
err36
errOAAI
errJaakkola, Elina; Terho, Harri
err分享
err收藏
The impact of firm-level and project-level it capabilities on CRM system quality and organizational productivity
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-04-01
err19
errOAAI
errSuoniemi, Samppa; Terho, Harri; Zablah, Alex; Olkkonen, Rami; Straub, Detmar W.
err分享
err收藏
Engaging a product-focused sales force in solution selling: interplay of individual- and organizational-level conditions (vol 32, pg 721, 2020)
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2020-07-02
err1
errOAAI
errSalonen, Anna; Terho, Harri; Boehm, Eva; Virtanen, Ari; Rajala, Risto
err分享
err收藏
Opportunities for value-based selling in an economic crisis: Managerial insights from a firm boundary theory
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2020-07-01
err20
PREAI
errKeranen, Joona; Salonen, Anna; Terho, Harri
err分享
err收藏
Drivers and outcomes of salespersons' value opportunity recognition competence in solution selling
errJOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
IF3.5
err2020-06-24
err29
PREAI
errBoehm, Eva; Eggert, Andreas; Terho, Harri; Ulaga, Wolfgang; Haas, Alexander
err分享
err收藏
Advancing social media driven sales research: Establishing conceptual foundations for B-to-B social selling
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2019-10-01
err98
PREAI
errAncillai, Chiara; Terho, Harri; Cardinali, Silvio; Pascucci, Federica
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
D
Detmar W. Straub
H 指数: 69 · 论文数: 270
J
José Luis Franco
H 指数: 54 · 论文数: 222
E
Elina Jaakkola
H 指数: 37 · 论文数: 97
A
Andreas Eggert
H 指数: 36 · 论文数: 144
R
Risto Rajala
H 指数: 36 · 论文数: 211
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