Diogo Hildebrand - Publications, H-index & Citations

Diogo Hildebrand

Zicklin School of Business

13H指数

38论文数

715被引数

收录论文 16

发表时间

Doing better at doing good: A unifying framework for consumer responses to corporate social responsibility 做得更好以行善：一个关于消费者对企业社会责任反应的统一框架

Journal of the Academy of Marketing Science

IF10.1

2026-06-03

PREAI

CB Bhattacharya; Sankar Sen; Diogo Hildebrand; Kristin Lindrud

Algorithm Delegation: How Embedded AI Facilitates Agency Transference in Medical Services 算法委托：嵌入式人工智能如何促进医疗服务中的代理转移

Psychology & Marketing

IF9.1

2025-07-22

PREAI

Rafael Wagner; Diego Costa Pinto; Diogo Hildebrand; Natália Araújo Pacheco; Gurpreet Dhillon; Marcia Maurer Herter

Disability as Identity: Advancing Innovation Through Hearing Ability Diversity 残疾作为身份认同：通过听力能力多样性推动创新

JOURNAL OF PUBLIC POLICY & MARKETING

IF4.7

2025-03-11

PREAI

Groth, Oden H.; Janger, Michael; Hildebrand, Diogo

It's a Non-binary World (After All): The Effect of Intersectionality on Transgender Consumers Experiencing Vulnerability

JOURNAL OF MACROMARKETING

IF2.3

2025-01-15

PREAI

Marangoni, Vivian Silva Lima; Ferraz, Sofia Batista; Veloso, Andres Rodriguez; Hildebrand, Diogo Fajardo Nunes; Lopes, Lealis Vaz Meleiro

Exploring customer engagement tensions when pursuing responsible business practices 在追求负责任的商业实践时探索客户参与的紧张关系

JOURNAL OF SERVICE MANAGEMENT

IF7.9

2024-04-25

PREAI

Gallan, Andrew S.; Hildebrand, Diogo; Komarova, Yuliya; Rubin, Dan; Shay, Ronen

Showcase the smiles or the tears? How elicited perspectives determine optimal charity appeal content

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE

IF10.1

2024-03-20

PREAI

Hildebrand, Diogo; Hadi, Rhonda; Sen, Sankar

Thinking Skills Don't Protect Service Workers from Replacement by Artificial Intelligence

JOURNAL OF SERVICE RESEARCH

IF8.6

2022-05-23

OAAI

Vorobeva, Darina; El Fassi, Yasmina; Costa Pinto, Diego; Hildebrand, Diego; Herter, Marcia M.; Mattila, Anna S.

Does multitasking change how we think? The impact of specialized depletion from concurrent task performance on subsequent behavior

PSYCHOLOGY & MARKETING

IF9.1

2022-02-16

PREAI

Rubin, Dan; Hildebrand, Diogo; Malloy-Diniz, Leandro Fernandes

Flavor Fatigue: Cognitive Depletion Influences Consumer Enjoyment of Complex Flavors

JOURNAL OF CONSUMER PSYCHOLOGY

IF6.1

2020-04-22

OAAI

Hildebrand, Diogo; Rubin, Dan; Hadi, Rhonda; Kramer, Thomas

Is Salesperson Attractiveness a Boon or a Bane? The Moderating Role of Perceived Labor Cost-To-Price Ratio in Retail Bargaining

JOURNAL OF CONSUMER PSYCHOLOGY

IF6.1

2020-03-27

PREAI

Wongkitrungrueng, Apiradee; Hildebrand, Diogo; Sen, Sankar; Nuttavuthisit, Krittinee

Using eye-tracking to understand the impact of multitasking on memory for banner ads: the role of attention to the ad

INTERNATIONAL JOURNAL OF ADVERTISING

IF5.9

2018-08-10

PREAI

Guitart, Ivan A.; Hervet, Guillaume; Hildebrand, Diogo

The Impact of Acquisition Mode on Expected Speed of Product Mastery and Subsequent Consumer Behavior

JOURNAL OF CONSUMER RESEARCH

IF6.4

2018-07-24

OAAI

Harding, R. Dustin; Hildebrand, Diogo; Kramer, Thomas; Lasaleta, Jannine D.

Culturally Contingent Cravings: How Holistic Thinking Influences Consumer Responses to Food Appeals

JOURNAL OF CONSUMER PSYCHOLOGY

IF6.1

2018-04-20

PREAI

Hildebrand, Diogo; Harding, R. Dustin; Hadi, Rhonda

Online advertising disclaimers in unregulated markets: use of disclaimers by multinational and local companies in the Brazilian toy industry

INTERNATIONAL JOURNAL OF ADVERTISING

IF5.9

2017-09-22

PREAI

Veloso, Andres Rodriguez; Hildebrand, Diogo; Galvao Bueno Sresnewsky, Katherine Braun

Consumer Responses to Corporate Social Responsibility (CSR) Contribution Type

JOURNAL OF CONSUMER RESEARCH

IF6.4

2017-04-22

OAAI

Hildebrand, Diogo; Demotta, Yoshiko; Sen, Sankar; Valenzuela, Ana

Corporate social responsibility: a corporate marketing perspective

EUROPEAN JOURNAL OF MARKETING

IF5.1

2011-09-20

112

PREAI

Hildebrand, Diogo; Sen, Sankar; Bhattacharya, C. B.

研究方向